Pureology Hydrate Sheer Shampoo finally meets the needs of fine, dry colour-treated hair. With gentle moisturizing properties, this weightless, silicone free pureology hydrate shampoo formulations prevent build-up on the hair follicle, reducing heaviness while allowing colour vibrancy to shine through. Pureology shampoo achieves these fantastic results through the use of Hydrate Sheers key ingredients of Jojoba, Green Tea, and sage while utilizing a signature scent of Lavender, Bergamot, and Patchouli. Pureology’s signature AntiFade Complex enhances colour retention while their ZeroSulfate technology ensures optimal hydration. Now, even fine hair types can indulge in the Hydrate experience with pureology hydrate shampoo.